Our editorial approach

Beauty GOSSIP covers beauty through a magazine lens: launches, product culture, brand behaviour, retail, trend signals, mature beauty, fragrance, skincare and the wider conversation around desirability. The tone may be sharp, but it should not be cruel, careless or misleading.

Article labels

Articles should be clearly treated as one of the following: news, opinion, trend analysis, product edit, shopping guide, review, brand watch, creator profile or sponsored/commercial content. Product-led pieces must name products and include the correct verification and affiliate fields before commercial use.

Product recommendations

A product may be included because it is culturally relevant, newly launched, visually strong, widely discussed, commercially interesting or genuinely useful to the reader. If Beauty GOSSIP has not personally tested a product, the article must not claim that it has.

Claims, prices and availability

Skincare and makeup claims must be handled cautiously. Prices, shades, retailer links and availability can change, so product-led articles require verification before any article is treated as commercially ready.

Corrections

If a factual error is spotted, it should be corrected promptly. Readers, brands and PR contacts can flag corrections through the Contact page.

Editorial rule

No article should be published as tested, sponsored, discounted, exclusive or affiliate-ready unless the matching CMS and QA fields confirm that status.